Ross & Baruzzini Creates World’s Largest Medical Equipment Planning Firm With Acquisition of Texas-based Genesis Planning



  • Engineering Leadership


Medical Equipment Planning Acquisition

October 9, 2019

Ross & Baruzzini announced that Genesis Planning, a Texas-based medical equipment planning and consulting firm, has joined the organization.  

Craig Toder, Ross & Baruzzini Chairman of the Board

“The acquisition of Genesis, combined with our current medical equipment planning division Mitchell Planning, which we acquired in 2016, and EDI, a leading low-voltage and communications company brought on in 2018, creates one of the largest medical equipment and technology planning firms in the healthcare industry,” stated Ross & Baruzzini Chairman Craig Toder.  “With the addition of Genesis, clients will have access to end-to-end planning services that support strategic capital initiatives and construction-related projects. Our capabilities will be integrated and scalable, enabling us to address the planning, procurement, logistics and activation of the full spectrum of facility projects, from the small and relatively simple to the most complex.”

Since 1990, Genesis has provided medical technology planning expertise to an array of national and international clients, ranging from physician groups to private, federal, and multi-organizational healthcare systems and academic medical centers.  The combined client list of Mitchell and Genesis includes The University of Texas MD Anderson Cancer Center, Cleveland Clinic, The Mount Sinai Hospital, Memorial Hermann Health System, Houston Methodist Hospital, Mayo Clinic, Jackson Health System, and the Medical University of South Carolina.

Genesis will become a division of Ross & Baruzzini. Bob Nimon, managing principal of Genesis, William H. Overturf, III, Ross & Baruzzini president and Scott Vinson, Mitchell Planning managing principal, will collaborate to integrate Genesis with Mitchell and into the Ross & Baruzzini organization. Genesis and its 37 employees will continue to operate out of its center of excellence office in Houston as well as other U.S. and international locations.

Scott Vinson, Managing Principal - Mitchell Planning

“This partnership gives us greater depth in the U.S. with a regional office in Houston and enhanced resources to support our growing client list of major healthcare institutions across the Middle East,” Vinson said. “We are excited to join forces.”

Subject Matter Expert Medical Equipment Planning
Bob Nimon, Managing Principal - Genesis Planning

Added Nimon: “We are enthusiastic about becoming part of a multifaceted organization uniquely positioned in the market and with the ability to provide a higher value and greater breadth of service to clients. Our employees will benefit from exposure to an even more diverse set of career opportunities.”

William H. Overturf, III, President of Ross & Baruzzini

“When you combine two strong players in the same market, you find synergies that enhance your collective ability to meet client needs,” said Overturf. “We’re looking forward to learning from each other and making our combined entity that much more effective.”

Ross & Baruzzini, which has grown to more than 400 employees, execute projects in more than 30 countries. It operates from headquarters in St. Louis with offices in Atlanta, Chicago, Dallas, Denver, Miami, Houston, Indianapolis, Kansas City, New Haven, New York, Philadelphia, Seattle, and Mexico City, as well as staff in Dubai and Saudi Arabia.

The acquisition marks another expansion in the company's growing business across the U.S. and overseas. The Genesis acquisition is the sixth consummated by Ross & Baruzzini since 2016. The financial terms of the acquisition were not disclosed.

About Ross & Baruzzini, Inc.

Founded in St. Louis in 1953, Ross & Baruzzini is an international engineering consulting and design firm continually ranked among the top companies in the nation.  It provides advanced solutions in the transportation, healthcare, government, higher education and mission-critical sectors. Earlier in 2019, the firm was cited as a “best place to work” by the St. Louis Business Journal.  It is also a recurring Zweig Hot List company for fastest growing design firms in the U.S. 

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